illustrator · designer · art director · animal lover · lucha enthusiast
illustrator · designer · art director · animal lover · lucha enthusiast
Throughout my tenure at Groupon, I’ve had the pleasure of working with a plethora of talented, driven, passionate, inspiring, intelligent, and lovely people who excited and challenged me on a daily basis. As an Art Director/Manger, my impact on these projects ranged from kickoff meetings and documents, project planning, design inspiration, design development, critique, group critique, and presentation and/or presentation coaching. My main goal, in the end, was to give the team credit and ownership over the creative output, from start to finish, while still meeting the needs of the company and their brand vision from campaign to campaign.
I want to be clear that while I contributed to some of the design work and ideas here, the names listed on each project truly were the driving force in executing design, copywriting, videography, photography, marketing, strategy, and research that went into the final products that went to market. This is a selection of some of the collaborative efforts that I am most proud of.